Just finished watching this really great documentary which i thought i must mention and recommend on the blog given that one speaks about the internet so often here.

The plotline according to IMDB

Friends since high school, 20-somethings Kaleil Isaza Tuzman and Tom Herman have an idea: a Web site for people to conduct business with municipal governments. This documentary tracks the rise and fall of from May of 1999 to December of 2000, and the trials the business brings to the relationship of these best friends. Kaleil raises the money, Tom’s the technical chief. A third partner wants a buy out; girlfriends come and go; Tom’s daughter needs attention. And always the need for cash and for improving the site. Venture capital comes in by the millions. Kaleil is on C-SPAN, CNN, and magazine covers. Will the business or the friendship crash first

A lot of fun for anyone from this domain. Definitely worth a watch.

Videos may Cripple the Internet

Times of India had an interesting article today , which stirred up some memories of past debates, on how Video will kill the Internet…or to be more practical clog it like hell. In practicality its not restricted to Videos only and other contributors would include images, online gaming etc as well.

The article claims that last year a “google owned video site” (No guesses here) consumed as much bandwidth as the Internet in total did in the year 2000. Nemeretes Research predicts a bandwidth squeeze by the year 2011, the overall demand will outpace supply growth. This will result is a slow download speeds etc which will eventually affect the overall usability and enjoyment of certain services on the net.

But others state that technology is also growing at a fast space and becoming more and more efficient in the dissemination of data and would eventually match the digital traffic growth rate.

Internet Connectivity in India worst in the world.

The theory that India suffered from the worst quality bandwidth, both in terms of speed, response and reliability was always more of a ‘unofficial fact’. A recent report released by has brought into light figures which now make it pretty official.

The site reports that overall Indian has an index of 74 with a response time of 253 milliseconds – which pretty much puts us in the backseat as far as this issue is concerned. Comparable countries like the USA has an index value of 98 and a response time of just 13 milliseconds. The higher the index the better , the lower the response time the better.

The hindubusinesline suggests that the reason for this is that despite having some of the best services, it is artificial choking and high prices that are to blame. Artificial cap restrict the availability and higher prices restrict smaller ISP’s from being able to buy the necessary bandwidth required to service their connections and thus eventually leads to a customer satisfaction nightmare.

Operator’s on the other had disagree and state that there is enough capacity and it is on a rise whereas prices are determined by ‘free market’ dynamics.

Irrespective of who is to blame or where the issue lies, it is vital for all concerned to improve the quality , reliability and overall customer satisfaction drastically. With Indian poised to be one of (if not the) largest Internet consumer with respect to connections, issues such as these hit deep and hard into slowing the overall growth of the industry with additional affects on the online advertising industry in India as well.  Unless we are able to reach a critical mass which results in a bulk of the large spenders moving online, or having online budgetary components the growth in internet advertising spends remains restricted as well.

My other thought on the matter is – If operators state supply to be more than demand in India, then why the hell am i still downloading at 10KBps on a 256kbps connection ?

Olx launches Hindi

Further to my interview with Fabric , Co CEO of on the 19th of December 2007 , i was glad to note that Olx. in has launched the application well within the time frame that Fabrice had mentioned. I was alerted by an email from him of the same and it looks pretty good.

The buttons care place on the top right and allow you to switch between Hindi and English. maybe they could be slightly bigger or prominent.


Hottest Startup’s 2008 India

Livemint published a report a few days back highlight the top 10 (hottest) startup’s to look out for in 2008 from the India perspective. These companies stood out from the others in terms of their services and products offered, business models and founder credentials.

The reference points for the research were forums such as, NASSCOM  and MoDeMo

The list included

Sloka Telecom Pvt Ltd

DimDim Inc

Ziva Software 

Novatium Solutions 

MobME Wireless Solutions 

Anantara Solutions Pvt Ltd 

Tyroo Media Pvt Ltd

Mango Technologies


Read the full story here. 

Exchange4Media – A website or….

Been to lately? The once pivotal pillar of media websites and information dissemination on the Internet , and now closer in appearance to what the regurgitated slop of the Indian advertising world would possibly like..

The buzz word in the market is Usability, visitor and traffic experience. Simply having content simply does not cut it, the presented format holds an equal weight in the initiatives which would go towards a satisfactory customer experience. One would assume that a site so closely associate with the industry would be , if not in the front, then definitely as a front runner in establishing new standards within our fraternity.

Here’s a screenshot of their homepage. Yes is, believe it or not, a homepage and not a parking page , or a “Find the content and win prizes” game. All the circles in red and black are advertisements…i.e 11 ad’s in just the first scroll.


Here’s a screengrab of one of their story pages. I have made 2 red lines indicating where the content is so that you guys dont have to go through the multiple zooming ranges i had to go through to find it.


I am totally for agency faqs as of this point, although it appears that they have started filling up their page as well, but the overall “noise” of the site is far far less, which in turn might be indicative of reasons as to why agencyfaqs is a more visited site than E4m but no need to take my word for it… feel free to go to E4M…just have a good book handy while its loading!