I got a chance to catch up with Pankaj Chaddah , one of the founding members for foodiebay.com , over email recently and he generously consented to a small interview which is published below. For those unaware , Foodiebay is an initiative by group of IIT Delhi guys and Alumni and is essentially a restaurant directory covering the Delhi , Noida and Gurgaon area.
You might ask or suggest that this is just another fish in the pond, but the differentiator for this site among all the others is the strong menu resource ( An idea i was hoping to capitalize on sometime, and now out of the window 🙂 ) . All the restaurants covered have their menus scanned to the site as well and gives you a more accurate picture of the food variety and importantly prices as well. In my opinion , its a an excellent feature and if updated and handled properly over the coming months will be a significant traffic generator as well.
Enough of me , lets have a word with Pankaj :-
What made you start the site? Is there enough of an opportunity for a resource like this ??
The stack of menus that our company used to order food from various places actually inspired us to start the site. Since then a whole lot of users have stopped filing menus in their drawers and are using the website exclusively for home delivery purposes.There is enough opportunity for this resource , a similar website in the US , menupages.com , is very popular.
One of the best things i like about the site is that fact that it has menus available. In my opinion, it hs to be one of the strongest points for the site..
Totally !! This is the core of the website. The whole website is modeled to be the ultimate menu resource either for home delivery or as a reference for eating out.
How do you procure the menu’s? Is there a field team doing it? I know there is an upload menu feature on the site but how many owners actually use it?
Yes , we have a field team. The upload menu feature has actually never been used so far (maybe the restaurant owners are not very internet savvy ) but we have received a lot of emails from owners requesting us to put their menu’s online.